Monday, September 3, 2007

Countdown to the First Speech of the Season

I'm scheduled to give a speech on Wednesday night after a summer of laziness in extremis (as far as speeches go-- okay, in general lol). I am nervous and feel that strange blankness that feeds into my anxiety. I have a topic, but I'm not 100% "up" for it-- enthusiastic, maybe. I plan to go into the group and demonstrate the Vita-Mix by making a Green Smoothie. The project is #9= "Persuade with Power".

Persuade with Power

The idea with this project is to get others to understand (that to be healthy we need to eat about 12 servings of fresh fruits, veggies and grains every day), accept (we can cook the veggies and destroy their enzymes or the only way we can break through the tough cell walls of the fresh fruits and veggies to get at the nutrients is with the amazing Vita-Mix-- no other appliance can do this) and act upon the ideas I present (go away with a strong commitment to start making and drinking Green Smoothies at home).

I'm having trouble starting this project because I'm trying to undertake TOO MANY goals for a 5 to 7 minute speech (where I also plan to do a demo of the Vita-Mix and hand out small samples of Green Smoothie-- frankly, that terrifies me.) I want to convince them of the health benefits of the Green Smoothie AND of the necessity of having a Vita-Mix to get optimal nutrition from the Green Smoothie. Can this be done effectively?

Here is what I would like to convince my audience:
  • for health and longevity, you need to consume fresh fruits and veggies in abundance each day

  • to get at the nutrients in the fresh fruits and veggies, you need a powerful way to break through their cell walls

  • you can get more nutrition from a quart of Green Smoothie than you can from chewing up a bag of oranges, a bag of apples and a whole stalk of celery, for example.

  • you can get more nutrition from a quart of Green Smoothie than you can from a handfull of vitamin pills ("supplements") and "green" powders.

  • you need only one appliance to get at the benefits of the Green Smoothie, and that is a Vita-Mix (10 appliances in one).

  • you will get more benefit from drinking a Green Smoothie than you will from drinking a fresh juice extracted with the conventional juicer

  • Green Smoothies are not only healthy, but also delicious


  • I want to inspire them to be hopeful about their health (energy, vigor, etc.)if they have current problems. I want to have them clamor to look at the Vita-Mix materials I will be taking with me to the meeting, to ask questions, and, ultimately, to go home and decide that they are going to make changes in their lifestyles.

    They must trust me. I must have credibility.

    Hmmm. Will they trust me? I guess that I have gotten to know quite a few of the Club members through our weekly meetings and more casually on Facebook, but what do they see when they look at me? Someone who is healthy and energetic, or someone who is still struggling to lose weight and regain lost energy? I am pretty healthy, I think. While people all around me have been succumbing to sore throats and nasty summer "colds", I have remained unscathed. Every morning I have a Green Smoothie after a walk with my dog and husband, and a 20-minute jump on my rebounder. I guess it is important for them to know that the Green Smoothie is not the "silver bullet"-- that good health is still a process. I can testify, however, that since I began using the Vita-Mix for Green Smoothies, I have indeed lost some weight (35#)and regained energy (I'm digging a lily garden in my front yard and don't need naps during the day like I used to). Like the man from the Gilette commercial, I was so enthusiastic about my Vita-Mix that I chose to get involved with the company as an Affiliate. (Just like my Clubmates, if you choose to buy a Vita-Mix 5000 from me you can get FREE standard shipping just by giving the order clerk the code number 06-002685. That's a saving of $25 for Americans, and a whopping $35 for Canadians. Just mention this number when you phone in your order to 1-800-VITAMIX or 1-800-848-2645.) I believe it will be useful for me to prepare a bit of an introduction to give to the ToastMaster so that I can include some of the "qualifications" that I bring to the presentation with me.

    Burden of Proof

    In previous speeches involving health I have had the kind of feedback that leads me to believe that some of the class members are already 'on side' with the benefits that I believe in. I know that there is one clubmate, for sure, who believes that we are created to eat animal proteins, so he might be a harder 'sell'. Logic and EMOTION are needed to encourage people to change their points of view. They will also want to know "What's in it for me?" so I must focus, as much as I can, on the benefits.

    Finally, I am going to have to organize my thoughts very carefully and thoroughly before I produce a clearly understood message.

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    1 comment:

    Kristen's Raw said...

    Hi!
    Best of luck with your presentation. You'll do fantastic!

    Have a great day :)

    Cheers!
    Kristen Suzanne
    -------
    www.KristensRaw.blogspot.com
    www.KristensRaw.com